If you want to find your niche, most likely it isn't in a new product or service feature, but in your already very existent core beliefs.
These are fundamental principles that can help no matter where you are in your Marketing and despite the tools you may have or wish you had.
Marketing is not just to attract new clients and customers.
Here is a list of critical things to recall when assembling and maintaining your site.
These mistakes occur across businesses, across mediums, across campaign types. This is the tech and automation age, but who says we can't still put our best foot forward?
I had the honor of being blogger-tagged in a virtual tour. In the spirit of sharing and making introductions, read my answers and learn about the work of fellow bloggers here.
Since a post titled Social Media is Dead, several major outlets arrived at some of the same conclusions I did. Among them, TIME Magazine which prompted this follow-up video post.
Meet individuals and organizations applying proven Art of Hustle techniques and principles in their work. In this post, staff at Renaissance Entrepreneurship Center.
These gaps in basic understanding can seriously hinder the health and longevity of any organization.
Yes, I said it. What no one else would. Social media is dead.
The following video was taken at the Audience (R)Evolution Learning Convening from February 20-22 in Philadelphia.
Thievery is a legitimate worry. Allow me to make some very basic and immediate suggestions for protecting your work, including - perhaps counterintuitively - getting it out where everyone can see it.
Lots of us have made this mistake. Let’s take a look at your business card or online profiles. Is your name followed by many especially disparate titles? What’s a Renaissance man or woman to do?
While it is absolutely vital that you mind your content, it is EQUALLY important that you also mind how the body of your text is visually arranged on the page.
At the end of the day, as in any gathering, all that business card swapping won’t get you anywhere if shared principles aren’t firmly established to start with.
How protestors became partners, and a potentially ugly situation became a space for understanding.
After all, it's "social" networking, not anti-social networking.
I took to live tweeting from business sage, Gary Vaynerchuk's book release in San Francisco as a means of taking notes. The resulting Twitter feed highlights the importance of: demonstrating value and building relationships.
If you what you can offer may help people in some way, it is your gift and responsibility to let them know of you exist.
The quality of sound at a concert, the craftsmanship of your wares, how you respond to a customer complaint. This is your brand, not the icon stamped on your letterhead.